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The New competition. /

Kotler, Philip.

The New competition. / by Philip Kotler, Liam Fahey, Somkid Jatusripitak. - Englewood Cliffs : Prentice/Hall International, 1981. - xii, 292 p. : illis. ; 24 cm.

ISBN: 0136121020

LCCN: 94047048

Subjects--Topical Terms:
Marketing.

Dewey Class. No.: 382.0952 / KOT

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