Consumer behaviour : perspectives, findings and explanations /
O'Shaughnessy, John, 1927-
Consumer behaviour : perspectives, findings and explanations / John O'Shaughnessy. - London : Palgrave Macmillan, 2013. - xi, 520 p. ; 24 cm.
Includes references & index.
9781137003768 (pbk.)
2012036866
Consumer behavior.
HF5415.32 / .O737 2013
658.8342 / OSH
Consumer behaviour : perspectives, findings and explanations / John O'Shaughnessy. - London : Palgrave Macmillan, 2013. - xi, 520 p. ; 24 cm.
Includes references & index.
9781137003768 (pbk.)
2012036866
Consumer behavior.
HF5415.32 / .O737 2013
658.8342 / OSH
