Marketing analytics : (Record no. 19007)

MARC details
000 -LEADER
fixed length control field 005120000a22001810004500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240911061805.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0749482169
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8002
Item number GRI
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Grigsby, Mike
245 10 - TITLE STATEMENT
Title Marketing analytics :
Statement of responsibility, etc. Mike Grigsby
Remainder of title a practical guide to improving consumer insights using data technique
250 ## - EDITION STATEMENT
Edition statement 2nd.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London,
Name of publisher, distributor, etc. Mcgraw-Hill,
Date of publication, distribution, etc. 2018.
300 ## - PHYSICAL DESCRIPTION
Extent xix, 2045p. :
Other physical details ill. ;
Dimensions 23cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Topical term or geographic name entry element Marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type Collection Inventory number Copy number Public note
        Lending Collection Lending Collection 08/23/2023   658.8002 GRI LC-108220 02/14/2025   Books Mehran University ISTD GLO/K BKS-13324-14 dt 01/4/2022 L-B-O-37557 £ 21.99
        Reference Collection Reference Collection 12/18/2020   658.8002 GIL LC-62929 12/18/2020 12/18/2020 Books        
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