Behavioral marketing : delivering personalized experiences at scale / Dave Walters.

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Publication details: Hoboken, New Jersey : Wiley, 2015.Description: xxi, 229 p. : ill. ; 24 cmISBN:

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Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	Reference Collection	658.82 WAL (Browse shelf(Opens below))		Available		LC-86947

Includes index.

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