Brand lands, hot spots & cool spaces : welcome to the third place and the total marketing experience / Christian Mikunda.
Publication details: London ; Sterling, VA : Kogan Page, c2004.Description: xviii, 221 p. ; ill. ; 25 cmISBN:- 9780749445737 (pbk.)
- 659 MIK
- GT3405 .M5513 2004
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Includes bibliographical references and index.
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