TY  - BOOK
AU  - Hague,Paul N.
AU  - Cupman,Julia
AU  - Harrison,Matthew
AU  - Truman,Oliver
TI  - Market research in practice: an introduction to gaining greater market insight 
T2  - Market research in practice series
SN  - 9780749475857 (pbk.)
AV  - HF5415.2 .H253 2016
U1  - 658.83 
PY  - 2016///
CY  - London, Philadelphia
PB  - Kogan Page
KW  - Marketing research
KW  - Methodology
KW  - Social sciences
KW  - Research
N1  - Includes references & index
ER  -