Solomon, Michael R.

Consumer behavior : buying, having, and being / Michael R. Solomon & Saint Joseph's University. - 10th ed. - New Delhi : PHI Learning, 2014.

Includes glossary ; references & Index.

0133450899 9780133450897 9788120346987 (pbk.)

2013038389


Consumer behavior.

HF5415.32 / .S6 2015

658.8342 / SOL