Schmarzo, Bill. <br/><br/>
Big data :  understanding how data powers big business / 
Bill Schmarzo. 
 - Indianapolis :  Wiley,    2013. 
 - xxiii, 216 pages :  ill. ; 24 Cm 
<br/><br/>Includes index. 
<br/><br/><label>ISBN: </label>9781118739570 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Big data.<br/>Business intelligence<br/>Business planning<br/>Data mining.
<br/><br/><label>Dewey Class. No.: </label>005.7  / SCH