Ragas, Matthew W., 1977-

Business essentials for strategic communicators : creating shared value for the organization and its stakeholders / Matthew W. Ragas and Ron Culp. - New York, NY : Palgrave Macmillan, c2014. - xx, 211p. ; 23 cm

Includes references & index.

9781137387738 (hbk.)

2014024432


Business communication.
Communication.
Corporate culture.
Economics.
Finance.
Public relations.

HF5718 / .R34 2014

658.45 / RAG