TY - GEN AU - Mikunda,Christian TI - Brand lands, hot spots & cool spaces: welcome to the third place and the total marketing experience SN - 9780749445737 (pbk.) AV - GT3405 .M5513 2004 U1 - 659 PY - 2004/// CY - London, Sterling, VA PB - Kogan Page KW - Special events N1 - Includes bibliographical references and index ER -