East, Robert,  1940- <br/><br/>
Consumer behaviour :  applications in marketing / 
Robert East ; Malcolm Wright & Marc Vanhuele. 
 - 2nd ed. 
 - London :  SAGE,  2013. 
 - xi, 337 p. :  ill. ;  24 cm. 
<br/><br/>Includes references & indexes. 
<br/><br/><label>ISBN: </label>9781446211236 (pbk.) 
<br/><br/><label>LCCN: </label>2012940757 
<br/><br/><label>Nat. Bib. No.: </label>GBB252743  bnb 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior--Psychological aspects.<br/>Consumer behavior--Social aspects.<br/>Consumer behavior.
<br/><br/><label>LC Class. No.: </label>HF5415.32  / .E274 2013 
<br/><br/><label>Dewey Class. No.: </label>658.8342  / EAS