TY  - GEN
AU  - East,Robert
AU  - Vanhuele,Marc
AU  - Wright,Malcolm
TI  - Consumer behaviour: applications in marketing 
SN  - 9781446211236 (pbk.)
AV  - HF5415.32 .E274 2013
U1  - 658.8342 
PY  - 2013///
CY  - London
PB  - SAGE
KW  - Consumer behavior
KW  - Psychological aspects
KW  - Social aspects
N1  - Includes references & indexes
ER  -