| 000 | 004680000a22001570004500 | ||
|---|---|---|---|
| 005 | 20251028084056.0 | ||
| 020 | _a9780749481124 (pbk.) | ||
| 082 | 0 | 0 |
_a658.8 _bLUR |
| 100 | 1 | _aLury, Giles, | |
| 245 | 1 | 4 |
_aThe marketing complex : _bwhy modern marketers need to manage multiplicity / _cGiles Lury. |
| 300 |
_axiv, 178 pages ; _c23 cm |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aBranding (Marketing) | |
| 650 | 0 | _aMarketing. | |
| 942 | _cBK | ||
| 999 |
_c50116 _d50116 |
||