000			00549cam a22001938i 4500
005			20260519065231.0
020			_a9781119888765 (pbk.)
082	0	0	_a658.84 _bKOT
100	1		_aKotabe, Masaaki,
245	1	0	_aGlobal marketing management / _cMasaaki Kotabe, & Kristiaan Helsen.
250			_a9th ed.
260			_aNew Jersy : _bWiley, _cc2023
300			_axxxiv, 750p. : _bill. ; _e30cm.
500			_aIncludes index.
650		0	_aExport marketing
650		0	_aInternational business enterprises
700	1		_aHelsen, Kristiaan,
942			_cBK
999			_c55563 _d55563