000 005470000a22001690004500
005 20240911060840.0
020 _a9788131206775 (pbk.)
082 _a658.575
_bANN
100 _aAnnacchino, Marc A.
245 _aNew product development :
_bfrom initial idea to product management /
_cMarc A. Annacchino.
260 _aBurlington :
_bButterworth-Heinemann
_c2010.
300 _axxxii, 567 p. :
_bill. ;
_c24 cm.
_eCD-ROM (4 3/4 in.)
504 _aIncludes appendixes & index
650 _aNew products
650 _aProduct management.
942 _cBK
999 _c5781
_d5781