000 00338nam a2200133Ia 4500
005 20240911060555.0
008 210621s9999 xx 000 0 und d
020 _a9780273740933 (pbk.)
082 _a658.802
_bHOO
100 _aHooley, Graham J.
245 0 _aMarketing strategy & competitive positioning
250 _a5th ed.
942 _cBK
999 _c630
_d630