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Business essentials for strategic communicators : creating shared value for the organization and its stakeholders / Matthew W. Ragas and Ron Culp.

By: Contributor(s): Publication details: New York, NY : Palgrave Macmillan, c2014.Description: xx, 211p. ; 23 cmISBN:
  • 9781137387738 (hbk.)
Subject(s): DDC classification:
  • 658.45 RAG
LOC classification:
  • HF5718 .R34 2014
Item type:
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Includes references & index.

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