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Marketing communications : Integrating Offline and Online with Social Media / PR Smith & Ze Zook.
Material type:
TextPublication details: Philadelphia, PA : Kogan Page, 2011.Edition: 5th edDescription: xviii, 483 p. ; 25 cmISBN: - 0749461934
- 0749461942
- 9780749461935
- 9780749461942
- 658.802 SMI
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Lending Collection | Innovation & Entrepreneurship Center | 659.1 SMI (Browse shelf(Opens below)) | L-B-O-37595 | Available | LC-105680 |
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| 658.408 BRI Social entrepreneurship for development : a business model / | 658.8 KAM Principles of marketing / | 658.802 CRA Strategic marketing / | 659.1 SMI Marketing communications : Integrating Offline and Online with Social Media / | 808.0666 RUT Basic communication skills for technology / |
Includes index.
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